Description

$15K spend, 40% ROI—this course proves it! “Solo Show Booth Budgeter” allocates walls, lighting, shipping, and wine to hit $21K in sales at mid-tier fairs like EXPO Chicago.

Format:

• Video Masterclasses: 10×10 cost stacks, sponsor splits, insurance riders.

• Budget Builds: Plan a $14.8K booth.

• Inspirational Audio Clips: Gallerists on “the $6K sale from prosecco.”

Duration: • 6 Weeks – 4 sessions per week (35-50 minutes per session).

What You’ll Learn:

• Wall Allocation: 60% hero, 40% smalls.

• Lighting Hack: $800 rental = $5K sales lift.

• Sponsor Split: 30% covered by artist.

• 40% ROI: $21K gross on $15K.

Target Audience: • Mid-tier galleries at regional fairs.